Sony Introduces ULT Power Sound Series Products in Nigeria

Agnes Ekebuike

In a bold move aimed at enhancing home and outdoor entertainment, Sony has officially unveiled its new ULT Power Sound Series, designed specifically for the Nigerian market. This impressive series showcases custom-built speakers and headphones that reflect the high standards upheld by Sony’s top production experts.

At the recent product launch event in Lagos, Sekiguchi Koji, the Head of Marketing for Sony Middle East and Africa, shared insights on the vision behind the new series. “The ULT Power Sound Series is set to redefine audio quality, providing immense bass and vibrant energy that will appeal to music enthusiasts and party-goers alike,” he remarked.

The lineup includes the ULT Tower 10, ULT Field 1, ULT Field 7, and ULT Wear, each designed to enhance sound quality and performance. Notably, the ULT Tower 10 can connect with up to 100 compatible speakers via Party Connect, allowing for synchronized music and lighting that creates an unforgettable party atmosphere.

Koji also highlighted the ULT Field 1, which offers impressive portability and an extraordinary 12-hour battery life, enabling users to enjoy their favorite tunes for hours on end. Its multi-way strap and rugged build—boasting an IP67 waterproof and dustproof rating along with salt-water resistance—make it versatile for both indoor and outdoor experiences. Additionally, he introduced the ULT Field 7, featuring Sound Field optimization technology that detects surrounding noise and automatically adjusts sound settings to deliver an ideal listening experience, no matter the environment.

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